Branding – Cody Radcliff

March 30, 2023April 13, 2023

OVERVIEW — ROKA REVAMP ROKA has always been known for their performance products so we needed to make sure the branding and marketing equally portrayed that moving into their 10th year. Which meant it was time for a bit of a refresh. Blocky, bold, heavy and dated type went out the window and a new, […]

March 29, 2023March 30, 2023

Base Layers

OVERVIEW — BASE LAYERS This campaign shows how a base layer is essential for everyday use on the trail/on the slope/or in life. Smartwool base layers have the ability to be worn for anything and anywhere. Role — ACD/Art Direction, Design, Photo and Video Direction. Anything. Any wear. — CTV :30 Credits: Creative Direction by […]

March 18, 2021March 30, 2023

Branding

OVERVIEW — BRANDING A collection of various logos, marks, badges and identities. http://codyradcliff.com/wordpress/wp-content/uploads/2021/03/CR-logos-m-copy.mp4 I’M UPDATING MY SITE See Misc Work

February 9, 2021April 1, 2023

heaven

OVERVIEW — HEAVEN A handful of various work that died on the way or were just for fun. Some people might not show creative that didn’t get bought—I say to hell with that. A ton of love and energy went into this work. Check out some of my alts and options that were too ‘much’ for […]