OVERVIEW — ROKA REVAMP ROKA has always been known for their performance products so we needed to make sure the branding and marketing equally portrayed that moving into their 10th year. Which meant it was time for a bit of a refresh. Blocky, bold, heavy and dated type went out the window and a new, […]
Work Type: Print
OVERVIEW — PRINT MAILER This catalog blends selling and storytelling to create a brand-focused piece that displays Smartwool’s fall offering. From performance apparel to more comfortable wear, it had to encompass all that Smartwool has to offer. Role — Design, Art Direction, Photo and Product Styling Direction, Production Coordination Credits: Copy by Noah Schneiderman & […]
OVERVIEW — HEAVEN A handful of various work that died on the way or were just for fun. Some people might not show creative that didn’t get bought—I say to hell with that. A ton of love and energy went into this work. Check out some of my alts and options that were too ‘much’ for […]