OVERVIEW We didn’t make this for us (Smartwool). We didn’t make it to sell products. We made it to show support and stand behind all. You do you. Role: Creative Direction, Art Design, Video direction, edit direction. Credits: Copy by Noah Schneiderman & Ryker Fitch / Video Edit by Ben Thomas I’M UPDATING MY SITE Recent Work
OVERVIEW More expression. More color. For 2020, Smartwool partnered with new unique artists and storytellers to create Merino wool socks and apparel saturated with inspiration. — Role: Design, Art Direction, Storyboards, Animation Direction http://codyradcliff.com/wordpress/wp-content/uploads/2021/02/logo-1.mp4http://codyradcliff.com/wordpress/wp-content/uploads/2021/02/logo-2.mp4http://codyradcliff.com/wordpress/wp-content/uploads/2021/02/logo-3.mp4http://codyradcliff.com/wordpress/wp-content/uploads/2020/07/aoto-916.mp4 http://codyradcliff.com/wordpress/wp-content/uploads/2020/07/S20_hp-AOTO-HERO_video-1.mp4http://codyradcliff.com/wordpress/wp-content/uploads/2020/07/signatures-loopb.mp4 Credits: ACD-Copywriting by Ryker Fitch / Video Edit+Animation by Milk Haus I’M UPDATING MY SITE Recent Work
